Hey business owners Don’t hang out on social media platform which you like, hang out on that social media platform where your audience is hanging out.

Yesterday had a call with a prospective client. He said, “almost 90% of my clients are corporate”. Me: Great… Are you using LinkedIn then? Prospect: Not very much, have a profile nothing much activity on it. Me: Huge mistake! Activate your LinkedIn. You need to understand your audience and find where they are hanging out. […]