Google to help your digital marketing spending

This news has been issued in the Search Engine Journal by Roger Montti. According to the Montti, google has not told exactly how much amount of ads credit will be transferred to the ads account of small businesses. Note that, this offer is only for those small businesses who were already running google ads from […]

Why should your Website be equipped with SSL certificate?

What is SSL certificate? SSL certificate is a data file which assigns a cryptographic key to organizational details such as name, server name, location etc. Installing SSL certificate enables green padlock symbol on URL in the browser, it also changes from HTTP to HTTPS protocol where s stands for “secure”. Https creates a secure connection […]

How to make sure your website is able to generate traffic

You designed a website and over a period of time, not a single content has been added to the website. Then chances are that your website would not be generating traffic for you and hence business. Just by getting your website live does not guarantee that it will be able to generate traffic or business […]

5 reasons why web design and development is crucial to your digital marketing strategy

Gone are the days when web design was responsible for aesthetics alone. While ‘look and feel’ is still very much essential, web design and development has evolved to play a more critical role in the user conversion process. From sales revenues to search engine page rankings, web design influences many factors that have a far-reaching […]

What Digital Marketing Holds For You? How Can we Help You?

Not too long ago, major businesses would keep aside 5-10% of their marketing budget to promote their brand digitally. But now we have come to a stage where digital marketing spend accounts for about 40% for major brands surpassing their budget allocation on TV advertisements. This figure is even higher in case of small brands […]